The Challenge:

NeoSpherium wasn’t just launching a fashion label - they were building a futuristic fashion universe. The challenge was to create a bold, flexible brand system from the ground up that could unify multiple streetwear sub-labels under one powerful identity.

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The Solution:

We designed NeoSpherium as a “city of brands” - a modular platform built for movement, growth, and transformation.

The identity is anchored by a kinetic ring symbol and a clean modern wordmark, both surrounded by a signature light grey-blue hue that runs through every touchpoint.

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From a cinematic website to billboards, packaging, and digital ads, the brand feels like stepping into a sleek, utopian future - one that’s cool, quiet, and always in motion.